Hey, I’m Catherine.

I use qualitative and quantitative methods using qualitative and quantitative methods to help them generate evidence-based insights to support innovation, improve products and services and to gain strategic advantage.

My Approach

Collaborative

I believe in the power of collaboration to create exceptional websites. As an extension of your team, I immerse myself in your vision and goals. I work closely with you to develop a website that not only reflects your brand but exceeds your expectations.

Iterative

I take an iterative approach in my work to ensure the final result aligns with your strategic vision and reflects your unique brand identity. We’ll work together to refine and fine-tune your site’s design, leaving no detail overlooked.

User Research: Public Health Websites

I led 35+ digital transformation research tasks applying 10 research methods (qualitative and quantitative) with ~700 touch points with product users and stakeholders in 2024 alone.

Reach out for sample work products

Research Design; Participant Recruitment

From field research to usability testing, I excel at planning and conducting research. I excel at adapting methodologies, using qualitative and qualitative methods and tools to prove a hypothesis.

Business Development

I am known for taking initiative and on the growth front, for helping contribute to solutions, and to proposal writing to win new work including collaborating at orals

What Clients are Saying

Catherine led a human-centered design team to develop a solution that increased COVID-19 testing enrollment for the NIH School TLC Study. She guided stakeholders through the design process & facilitated a solution workshop, proposed options, created and tested a prototype. Catherine’s leadership and collaboration made the experience both productive and enjoyable.

Program Manager, NIH e-consent School TLC Study

Without question, Catherine possesses some of the most polished interpersonal skills I have observed, and this particular quality has proven exceptionally useful in developing a cohesive team. Her superb personal initiative coupled with a positive, can-do attitude has been nothing short of exemplary, and she is always the first one out of the gate regardless of the complexity of the task.

Her innate ability to quickly grasp commander’s intent, accurately place it into context, and then develop viable products is unparalleled among her peers. Absolutely an invaluable member of the Program team!

Plans & Policy Lead, USMC

I've been extremely impressed with, pleased by, and thankful for Catherine's contributions to the team. She continues to effectively manage and mentor her team, has made some great hires, and applies rigor and attention to detail to the research she and her team perform. In addition, she has really stepped up in the growth front to help contribute to solutioning, task management, and writing for proposals. I think she should continue doing what she's doing and look to effectively incorporate and delegate to/coach her team for proposals and continue working with Dara and me to expand her BD and ICF business management knowledge, as she is poised in my view as someone who will continue to grow and lead at ICF.

Partner, ICF Next

Catherine has led and built a UX research team that is excelling on multiple projects. Since she has started at ICF, she has improved both the quality of deliverables and the staff that work under her. I am impressed with how she gathers collaborative feedback from the whole team early in the process, executes the research strategy and delivers results that don't just inform but show what action needs to happen. All of the staff she has hired have been excellent to work with!

UX Design Practice Lead, ICF Next

Get in Touch!

Schedule a free 1:1 introductory session with me to discuss your web design needs.